Summary: From Kingston to Montego Bay, Jamaican businesses can win more customers with local SEO, social media and fast websites.
Jamaica's businesses serve both locals and visitors. Each audience searches differently.
Local customers
Optimise your Google Business Profile, collect reviews and keep social media active.
Visitors
Tourism businesses should target travellers in North America and the UK with SEO and ads.
Mobile first
Most people browse on their phones, so keep sites fast and simple.
Many customers prefer messaging; add a WhatsApp button.
FAQs
Should tourism businesses advertise abroad?
Yes, targeting key source markets ahead of travel seasons.
Can we take online payments?
Yes, through gateways that support international cards.
Do reviews help?
Yes, for both search rankings and bookings.
