llms.txt is an emerging convention: a plain-text file at the root of your website that describes your organisation and links to your most important pages in a format that is easy for AI systems to read.
What to include
- A one-paragraph description of your business
- Key facts: locations, contact details, partnerships
- Links to your main service pages with short descriptions
- Links to useful resources such as guides and case studies
Why it helps
AI crawlers process huge amounts of content. A clean summary reduces the chance that your business is misunderstood and highlights the pages that matter most.
Keep it accurate
Update the file whenever your services, locations or key facts change. Inconsistent information across your site, profiles and llms.txt undermines trust.
Pair it with good crawler rules
Check your robots.txt to make sure the AI crawlers you want to reach your content are not blocked.
FAQs
Is llms.txt an official standard?
It is a widely discussed proposal rather than a formal standard, but it is easy to implement.
Does it replace a sitemap?
No. Keep your XML sitemap for search engines.
Can it hurt our SEO?
No. It is simply an additional, helpful file.
