Largerengaged audience
Morewine club members
Strongercellar door visits
About the client
A winery, based in Hawke's Bay, operating in the restaurants & food sector.
The problem
The winery posted occasionally and its wine club was not growing.
What we did
- Content calendar around seasons and events
- Short-form video from the vineyard
- Paid social to wine lovers
- Wine club sign-up journey
Outcome
- Larger engaged audience
- More wine club members
- Stronger cellar door visits
Services involved
Social Media Marketing · Digital Marketing
Client identity withheld. This anonymised case study is an illustrative example of our approach; figures are indicative and results vary by business, market and budget.
