Moredirect enquiries
Betterspend by market
Clearreporting
About the client
A safari lodge, based in Maun, North-West District, operating in the hospitality & travel sector.
The problem
The lodge relied heavily on agents and wanted more direct bookings.
What we did
- Campaigns for key source markets
- Landing pages for packages
- Enquiry tracking
- Seasonal budget planning
Outcome
- More direct enquiries
- Better spend by market
- Clear reporting
Services involved
Google Ads Management · Digital Marketing
Client identity withheld. This anonymised case study is an illustrative example of our approach; figures are indicative and results vary by business, market and budget.
